Flexion (Nasdaq: FLEXM), the games marketing company has signed an agreement with global developer NovaSonic Games PTE, to publish the successful title Realms of Pixel on the alternative app stores.
Flexion will distribute NovaSonic’s game on the following platforms: Amazon Appstore, Huawei AppGallery, Samsung Galaxy Store, Xiaomi GetApps and Samsung Instant Plays. Realms of Pixel is expected to launch on these platforms in Q3 2025.
Realms of Pixel has been downloaded more than 1M times on Google Play where it made US$ ~1.5 million in gross revenue in May 2025 (AppMagic). Accessing alternative markets with Flexion typically sees an approximate 10% boost in incremental revenue compared with Google Play.
“Exploring alternative app stores feels like the natural next step for our game’s growth, promising better margins and a wider audience beyond the usual platforms,” says Silas Ng, COO NovaSonic Games. “We’re incredibly excited to start working with Flexion because their proven ability to distribute games across these diverse channels means we can significantly expand our reach and revenue with minimal upfront investment.”
“Smart mobile game developers like NovaSonic Games are demonstrating their shrewdness by venturing beyond the traditional confines of Google Play and Apple’s App Store,” says Jens Lauritzson, CEO of Flexion. “Now is the opportune moment to explore alternative platforms, vastly expanding reach and maximising revenue. We are dedicated to empowering developers to thrive in this evolving landscape, helping them reclaim control of their game marketing and leverage diverse channels for success.”
Realms of Pixel is a classic pixel RPG mobile game. Players dive into nostalgic pixel art, strategic battles, and an engaging storyline. Their objective is to build their lineup, explore vast worlds, and conquer challenging dungeons.
About Flexion
Flexion grows revenue and audiences for games. Our mission is to become the leading games marketing company. We offer unique game distribution and influencer marketing services to top grossing developers around the world. Flexion boosts game revenue and audiences for games by maximising their performance in new alternative app stores, including the Amazon, Samsung, Huawei, Xiaomi and ONE Stores. In 2022, the company acquired Audiencly GmbH, a leading game influencer marketing agency. Flexion Mobile Plc is listed on Nasdaq First North Growth Market, Shortname: FLEXM. Certified Adviser is FNCA Sweden AB. http://flexion.games